Revolt is meant to show the power that is given from lifting weights to that of having a revolution.

Heavy Metal is to be a funny play on words. That of the music genre of Heavy Metal to the physical meaning of a Heavy plate of metal.

Weight Enterprise to play on that of a skyscraper business and that of the city skyline.

Light Work is to play on the phrase used in the gym of "Light Work" when the weight was easier to lift than expected or was very hard to lift, but you wanted to sound like it was easy. I used feathers and space to compare the opposite of a heavy weight.

Burning Desire is a play on what people want versus what they feel. Many people have the desire to get into shape, but can get burnt out fairly fast. However, even when the burnout happens to have the discipline to keep going is where the commitment sets in.

Positions of Power is to play on the the position of the President of the United States and the power that holds. It also shows the power of weights and how they can give you power to achieve great things.

All Terrain is a simple way to put that gaining muscle can benefit you through all your life and experiences. Just like an all terrain vehicle will get you almost anywhere you want to go.